Take these simple steps to help you rate the quality of anyone who writes and air bed review so you can determine whose opinion truly matters:
Air Bed Review Quality Check #1: How many reviews has the person made?
On site that allows product
reviews, you should be able to look at the reviewer profile to see how many
items they have reviewed. You can make some educated assumptions from the
number you see here. If the number extremely high? Are they only reviewing one
brand of air bed positively? If the answer is yes to both of these questions,
you could possibly assume that this person could be getting paid by a specific
company to post positive reviews.
If you are looking at an
extremely positive review, use your objective eye to determine if this could be
the Company themselves posting the review. Do this by examining the language
used in the air bed review. Does this sound like sales copy, or a real person
expressing how they felt about the air bed? Often air bed companies reviewing
their own products are a dead giveaway with their use of too perfect sales
pitch type language.
Also, if you look at the profile
of the reviewer, do you see a trend of only negative reviews? If someone likes
to review things they should have a good balance of positive and negative
reviews. If you are only seeing bad reviews then this just might be the
consumer that can’t be satisfied. If they make a point to only post negative
things, these feelings may be exaggerated and some of the problems they have
with air beds, might not affect you the same as it did them. Ignore petty
complains and try to really hone in on those who have both good and bad things
to say.
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